Tracie left a long career in entertainment finance to help grow her family’s women-owned, union print business—driven by a desire to build something meaningful. She brings a competitive edge, sharp instincts, and a deep commitment to client service. Known for her hustle and hands-on approach, Tracie ensures every project is delivered with care, precision, and purpose.

Printing is in her DNA. In 1959, her father moved the family from Santa Fe to California in search of a better life. He started sweeping floors in a print shop and worked his way up to head pressman and project manager. Tracie grew up alongside him, running a small print operation out of their garage—packing boxes, wrapping materials, and learning the business from the ground up.

After his passing, Tracie’s drive to carry on his legacy became personal. Today, she specializes in helping campaigns, causes, and businesses bring their brands to life through high-quality print solutions—offering seamless, tailored service with a personal touch.

Clients often say once you work with Tracie, you’re a client for life. She is here 24/7 to make sure your job is done right, on time, and with care.